The “Russian-Chinese Professional Women’s Experience Sharing Session,” hosted by the Russian-Chinese Chamber of Commerce and Business Shanghai (RUSCHAM), successfully concluded in Jing’an, Shanghai. The event focused on practical case studies and cross-border collaboration opportunities, providing attendees with first-hand insights into Russia’s cosmetics market entry strategies and unlocking premium resources from OPORA RUSSII. Distinguished guests and lively interactions made the conference a dynamic platform for fostering cooperation and networking among Russian and Chinese businesswomen.

Spotlight: Practical Strategies for the Russian Market

The event featured two keynote speakers who delivered insightful and actionable presentations.

Karina Vakhonina – Head of China Projects at OPORA RUSSIA (Russian Small and Medium Business Association), presented “Comprehensive Analysis of OPORA RUSSII’s China-Russia Project Resources.” She elaborated on Russia’s policy landscape, partnership opportunities, and SME support programs, emphasizing: “The potential for Sino-Russian economic collaboration is immense, and women entrepreneurs are playing an increasingly pivotal role in cross-border ventures.”

Oksana Mougel – Cross-border Cosmetics Trade Expert, shared “A Practical Guide to Breaking into the Russian Beauty Market.” Through case studies, she decoded Russian consumer preferences, product compliance standards, and marketing strategies, offering invaluable advice for businesses eyeing the Russian market.

Closing: Bridging Opportunities, Shaping the Future

This conference was not just a knowledge-sharing forum but also a hub for resource integration. RUSCHAM remains committed to building bridges for bilateral business cooperation, with women entrepreneurs emerging as a driving force. Moving forward, we will organize more thematic events to empower Russian and Chinese businesses in seizing cross-border opportunities and achieving mutual success.

Special Thanks:
We extend our gratitude to Karina Vakhonina and Oksana Mougel for their exceptional contributions, and to all participants for their enthusiasm! We look forward to the next gathering!